Citrix Azure perspectives Issue 1

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Citrix Azure perspectives Issue 1 -
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This is a new series of blogs on Microsoft Azure, is the purpose of the strategy and the capabilities of Microsoft introduced Azure , In this first issue we are the strengths of Azure, and map topics for future blogs.

Today, many organizations are moving their software to tag in the cloud. While Amazon remains dominant, its advantage is narrowed. According to Synergy Research Group, Amazon Web Services (AWS) held a 27 percent market share in the third quarter 2014 compared to 10 percent for Azure. However, Azure grew 136 percent on a rolling annual basis in the quarter, while AWS 56 percent growth 1 .Why?

First AWS may have its advantages in capabilities, but over time Azure will be the choice of most Microsoft customers and Citrix customers

enterprise focus and customer intimacy

most Citrix customers and partners are bound to Microsoft infrastructure and IT professionals are already familiar with Microsoft systems and tools. Azure integrates closely with Microsoft tools and workloads, such as Visual Studio and Active Directory and System Center, enterprise to provide a frictionless cloud pathway.

personally speaking, cloud Microsoft is much easier to use than Amazon.

@Reuven Cohen, Sr. Cloud Evangelist, Citrix

"hybrid" model

Although the cloud is clear, it is still very early developed in the adoption cycle. Most enterprise customers are not willing to give control of the core business applications that contain sensitive corporate data within as ERP. Also, they are not willing to renounce their local infrastructure investments. Microsoft's hybrid cloud offers a more conservative and staged approach cloud capabilities into an enterprise existing data centers to integrate. The controllability and security hybrid model offers makes it an easy choice for corporate IT.

partnership and prices

Citrix partners and customers are usually also partners and customers of Microsoft. A number of them have Enterprise Agreements, which contain on the Azure already competitive prices very favorable discounts.

We usually rely on Azure, because our customers like P & G want to use Azure. Your IT skillset and their legacy investments with Microsoft. Plus, they have also Microsoft partners for a long time.

@Jinto V., principal architect at Mindtree, an IT consulting company

Secondly Citrix long and close collaboration with Microsoft enables us to engage with them in both technological advances and joint marketing strategies. For example, Citrix is ​​an active participant in the Azure Advisory Group that with Azure latest product plans keeps us updated and regular two-way commitment sees them hear our priorities. Microsoft's cloud platform commitment drives his openness requirements, continuous improvement and rapid implementation of

Last but not least, Azure significant opportunities for this market allows

Hyperscale - .. Azure has a global presence in 19 data center regions twice as AWS and six times higher than Google. This allows Citrix to reach a wider segment of the world population

PaaS -. Azure began Platform as a Service (PaaS), which can be used are the latest technology, the resources focus on the core of building applications, while Azure takes care of all the rest, including elasticity and scalability

government cloud -. the special Azure Cloud for Government that Microsoft is a great opportunity implemented, has Citrix, which is strong in the public sector. Aside from that, Azure is the only cloud vendor US licensed in China to work 2 today.

Hopefully you are now interested in Azure and are ready to begin your journey Azure. Here are some useful resources to get started for you

  • Azure Friday - with Windows Azure Getting Started, the SDK and Visual Studio [link]
  • Microsoft Virtual Academy: http: // Aka.ms/mva
  • Azure on channel 9: http://channel9.msdn.com/Azure

In future editions of the newsletter, we will be covering a wide range of Azure topics, including:

  • IaaS
  • hybrid Cloud
  • Azure networking
  • Storage
  • Identity and Access management with AAD
  • Azure service bus
  • PaaS
  • Ops / management

We hope you enjoy the super Bowl on the device with NBC, you streamed by Azure Media Services

reference:

Synergy research Group cloud market research [link] [1]

Microsoft launches Azure in China Via 21Vianet Group [link] [2]

Amazon cloud business a harder sell in post-Snowden era [link]

Gartner cloud showdown: Amazon Web Services vs. Microsoft Azure [link]

Microsoft gains on Amazon as IT professionals weigh AWS vs. Azure [link]

hidden cloud costs: AWS, Azure administrative costs compared [link]

manage hybrid clouds with Microsoft Azure and System Center 2012 R2 [link]

Copyright © 2015

Citrix Proprietary

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