Citrix and Cisco Go-to-Market Initiative Accelerates Business Channel

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Citrix and Cisco Go-to-Market Initiative Accelerates Business Channel -

Citrix and Cisco are our sales and channel partnership to a whole new level with a major initiative for common channel that invests massively in the development of joint expertise of the partners, technical preparation and sales, and sales and marketing channels of financing to meet the growing urgency to support customers workstyles mobile and desktop transformation.

The channel partners are the logical way to gather market multivendor technologies and services for desktop virtualization initiatives successfully in accounts around the world. Since Citrix and Cisco have both a deep channel heritage and a highly sales channel movement recognized, the channel is one of the richest targets to engage jointly.

After more than a year in development, we are very excited to announce this joint initiative Accelerator Partner that began with a 360-degree assessment of what our customers want, and equally important, that our channel partners need to succeed in this space.

What are the resources and the key benefits?

To help channel partners accelerate the sale and implementation of Cisco and Citrix Unified Workspace Solutions, we developed the following common key resources and support:

  • for the development of the practice and activation, there are pre-sale and after-sales learning plans to help train partners on the joint solution and implementation
  • joint demonstration and TCO / ROI calculators have been developed to help speed up the sales cycle to accelerate the closing of transactions
  • Premium benefits include an identifier solutions, identify partners with the skill of the solution, and financing of joint POC to accelerate customer proof points and provide greater profitability of partners

These are some of the many resources and benefits to partners involved in the Cisco and Citrix Partner Accelerator initiative.

So what is different about this initiative?

  • This initiative brings together the top requested and trusted suppliers and technologies - Citrix and Cisco - our customers and channel partners want to work with the desktop transformation
  • Partner Accelerator is supported by the experience of 10 million authorized customers who have already made the move to allow mobile workstyles and desktop virtualization with Citrix XenDesktop
  • Cisco Unified Workspace Solutions and Citrix are already playing in a number of successful customer implementations jointly delivered by our channel partners
  • All the benefits and resources of this initiative are available today and have been tested with channel partners in the 0 days ago

for more details, read the Cisco and Citrix Partner Accelerator announcement and information about Citrix and Cisco partnership, visit the Citrix and Cisco alliance.

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